Services - Search Engine Optimization

A properly optimized Web site will result in increased traffic, increased client interaction and increased sales. It's very important to have a nice looking Web site. What many companies fail to realize is the importance of properly optimizing your pages for search engines.
Most of today's Web traffic derives from search engines. Depending on where you look, 60-80% of all traffic is generated from Google, Yahoo and MSN.* No matter the statistic, your positioning on search engines is an essential component of any online marketing strategy.
Setup Package

Analyze

Before any optimization can occur, the target audience of a site must be identified. A successful campaign must be geared towards what the visitor is looking for. In the analyiation phase, the following steps are taken to prepare the content of your pages:

  • Analyze content with respect to target audience
  • Develop valuable content
  • Optimize content for target keywords
  • Competitive comparision

Initial Optimization

This is the nuts-and-bolts stage of the process. With the proper content in place, the structure of the entire site is developed for maximim visibility. Systems are established to ensure quality content is added to your site regularly.

  • Analyze content with respect to target audience
  • Develop valuable content
  • Optimize content for target keywords
  • Competitive comparision

Setup Cost: $1,000

Maintenance Package

Quarterly Optimization

After we're through optimizing your site, you traffic will increase by leaps and bounds. At this stage we analize trends in user behavior to ensure maximum search engine positioning. Maintaining your search engine position is like a global 'King of the Hill' game. We help you to keep up with the competition by continuously adapting your strategy.

Tracking and Reporting

After we're through optimizing your site, you traffic will increase by leaps and bounds. At this stage we analize trends in user behavior to ensure maximum search engine positioning. Maintaining your search engine position is like a global 'King of the Hill' game. We help you to keep up with the competition by continuously adapting your strategy.

Cost: $500 per quarter

Additional Services

Paid Search Marketing

Pay for ads to ensure the best search engine positioning. A pay-per-click campaign will include dozens of keyword that align with your Web site's objectives. We simplify your life by managing campaigns with both Google AdWords and Overture.

Cost: variable